Ecommerce development allows businesses to enter the marketplace by engaging customers and selling quickly at a low cost. The benefits of e-commerce development revolve around two aspects - customer data and convenience. For starters, the anonymity that is offered through online shopping creates an atmosphere where users are more comfortable in their purchases than they would be in a store or specific brand's physical locations. This not only brings about huge savings for brands, but e-commerce sites can also generate insights on shoppers' preferences while fulfilling the demand for convenience simultaneously. By selling products quicker than brick-and-mortar establishments with zero setup costs upfront, customers have access to hundreds of more items available without having to leave their homes or computers.